Is Yellow Pages Advertising Still Effective for Small Business in Canada?
I recently met with a new client who is in the house painting business. They are spending almost $2,000 a month with Yellow Pages group in a combination of print and online advertising. When they...
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Rogers Outrank Review – Is It a Good Idea for Canadian Small Businesses?
Since you’re reading this review you’ve likely either seen a print or Google ad for Rogers Outrank service, or been contacted by one of their sales reps. As a search engine marketing services company,...
View ArticleThe Marketing Mistake That Could Kill Your Small Business Even if You’re...
Let me ask you a question: How Many Sources of New Customers Does Your Business Have? Let me first define what I mean by “source of new customers”. Referrals is a source of new customers Radio ads are...
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8 Steps to Setup Your First Google Adwords Campaign in 30 Minutes or Less
Google Adwords is one of, if not the best, online paid advertising platform to invest in. Why? For lots of reasons, but the biggest one is because Google gets over 50% of all search traffic in Canada....
View Article3 Most Effective Advertising Tactics to Implement First in Your Small Business
There are dozens of options to spend your advertising dollars on. Just as many ad sales people calling you each week. If you’re working on a small advertising budget it can be tough to decide where to...
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Are you a One Trick Pony with your Online Marketing Strategy?
Does the majority of your new business and leads come from a single source? Maybe it’s SEO, a print ad or Google Adwords. It doesn’t matter where the new business comes from, if you only have one...
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